PHOENIX, November 9, 2020 ¨Solera Health, the premier platform for addressing chronic conditions, today announced the launch of its Tobacco Cessation program with a large health plan's digital wellness platform. It's part of the plan's Health Reimagined initiative, which seeks to transform health care through innovation and technology. The platform, which is available for no additional cost for plan members, was relaunched with a focus on digital therapeutics programs in June 2019 with Solera and has already enrolled more than 24,000 members since then in programs for diabetes prevention, diabetes management and weight management.

The onset of COVID-19 has highlighted the dangers of tobacco consumption and respiratory illness. According to a recent study from the University of California-San Francisco, smokers are almost twice as likely to suffer a severe case of COVID versus non-smokers. With overall tobacco usage nearing a national average of 20 percent (CDC, November 2019) this is an epidemic that needs addressing immediately. Smoking continues to be the number one preventable cause of death and disease in the United States (Surgeon General report, 2018), accounting for nearly one in five deaths annually (NEJM, October 22, 2020) . More than 55 percent of smokers attempt to quit each year, yet only about 7 percent are successful (CDC, Fact Sheet).

Solera is excited to expand our relationship with [this health plan] to roll out Tobacco Cessation - this timely and critical new program on its platform, says Mary Langowski, CEO of Solera. Our big differentiator is that we carefully vet and curate the best-in-class evidence-based lifestyle interventions in the market and match those to members who fit that style of program, thereby delivering the highest success rates possible. By helping members quit, they are adding back years of life.

At launch, Solera's key network providers for Tobacco Cessation are Clickotine, eMindful and Truth Initiative. These award-winning programs were designed in conjunction with leading medical centers from around the country, such as the Mayo Clinic and Duke University, and offer interventions consistent with recommendations from the US Public Health Service, USPSTF and the U.S. Surgeon General. They were selected after an extensive review process that focused on a proven history of results. Participants in these programs historically have shown five to eight times greater quit rates than the baseline average. Each member who joins will receive no-cost nicotine replacement therapy and ongoing coaching as part of the program.

Adding Tobacco Cessation continues [the program's] mission of offering members personalized, world-class health and well-being solutions for chronic conditions, says Bryce Williams, Vice President of Mind Body Medicine at [the health plan]. Building on Soleras solutions for Diabetes Prevention, Diabetes Management and Weight Management we are delighted to deepen our relationship with them to launch this important offering, especially during the time of COVID. We know tobacco use is a deadly epidemic, exacerbated by stress, so it is more critical now than ever for us to help consumers stop.

About Solera

Solera is committed to changing lives by guiding people to better health in their communities. The company has built a dynamic platform that provides intensive, evidence-based, lifestyle and behavioral social interventions to impact the costliest chronic conditions in the country. Soleras marketplace strategically matches consumers to curated disease prevention with a network of community organizations and digital therapeutics providers delivering the most meaningful health outcomes. Solera is HITRUST certified, the most prestigious certification for meeting healthcare regulations and requirements for protecting and securing sensitive private healthcare information. For more information, visit Solera at www.soleranetwork.com.

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